1. DISCOVER: In the first stage, we understand your business context, objectives, and challenges.
Why? We can’t help you until we know where the problem is, what obstacles exist, and what resources are available. This includes competition, clients, products/services, budgets, etc.
2. DEFINE:We use the data collected in the first stage to define strategies, approaches, and solutions.
Why? To sort and interpret data to identify opportunities later on.
3. DEVELOP: Brainstorming, moodboards, sketching, prototyping.
Why? To build the tools that will shape and expand your online presence (graphics, content, website, video, campaigns, etc.).
4. IMPLEMENT: We build the webshop, configure campaigns, and provide graphic proposals.
Why? We need to get started on the work, right? 🙂
5. EVOLVE: We collect feedback on all actions, reevaluate, plan the next steps, and scale.
Why? It’s an ongoing process; the finish line keeps moving. Things may be going well now, but what about later?